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Tag Archives: Whistles

There’s a phenomenon in the digital retail world more headache-inducing than any Christmas campaign (as it happens twice a year) – it’s the launch of new season! The make-or-break for brands as they set the stage for what the next few months will look like – until Mid Season Sale I suppose, when everything doesn’t really work anymore visually against acid bright pink, red or yellow signage.

Brands can either go down in case study history with all things tech, editorial and social for their new season launch – or simply position themselves into new season with a change of graphics and a look book. But where’s the fun in that? In either case, it’s all hands on deck graphic designers and content editors!

Image

For me, one of the best things to come from the January blues, besides Clearance, is that the wait isn’t too long after to see all of what new season brings. Much like Christmas sales, ‘new season’ starts earlier and earlier every year. As Spring/Summer ’14 starts to show its merit, the early birds this year – Whistles, Coast, Monsoon – so far haven’t disappointed.

And if all else fails, there is nothing like stripping back to the bare basics, literally – asking your team, what do we want this website to do? Shop? Check! Have a simple navigation? Check! Maybe some delivery info too… Check!

Antoni & Alison may have the answer with their brave, no-frills-yet-all-thrills minimalist design. This could be my favourite website redesign of the year! There simply are no words…

Antoni & Alison

January can be disheartening – we’re back at work, we’ve blown all our money, we’re still carrying a hangover from all the parties (maybe) – but there’s something about the prospect of a new year that triggers the desire to start anew and forget the past. And with that, I swear by these get-organised-and-get-going accessories to setting 2014 off on the right foot.

Get An Organiser (Better yet, make it a Filofax)

FiloFax

I’ve carried a Filofax for many years and my A5 Sienna travels with me every day round London-town storing many-a post it notes, rogue receipts and important business cards. I find writing things down makes me remember them better so here’s to another year with it by my side.  If I can make a suggestion when choosing a Filofax, it’s to get a real leather one, it will age like that great leather jacket you love in your wardrobe and really, you only ever need to buy this once.

Left to Right: A5 The Original Organiser Filofax £80, A5 Alice Temperley For Filofax “The Affair”, A5 Osterley Organiser Was £190 Now £95

Back It Up

USB

I don’t have much luck with hard drives, I’ve lost data twice now, not necessarily by not backing up, but by relying on just one device to hold all my precious editorial work and photos over the years. Because of this, I have many USB sticks and memory drives scattered round my desk at home and at work, plus one that I particularly carry round with me (my beloved Swarovksi crystal lock USB). For me, I always opt for the more blingtastic USB keys, I simply love a gadget in disguise.

Left to Right: 8GB Bendy Robot USB £11.25, 8GB Gold Bullion USB £5.50, Kate Spade Bow Tie USB $50

Clutch This

whistles monogram clutch_olivia palermo

clutches

Begin the new year with a clean slate and get yourself a flat pouch clutch. Making a statement on its own accord by simply being simple yet utterly desirable, if you want to get fancy, you can get yours monogrammed which Anya Hindmarch happily offers as a service on their bespoke range, go texturised or carry a print. Also doubling as a stylish travel wallet (most will easily store those cumbersome and wide airline tickets in their crisp state), it’s the ultimate piece for organised everyday style.

Left to Right: Whistles Shiny Croc Clutch £60, Givenchy Coated Canvas Pouch £220, Anya Hindmarch Joss Zip Top Pouch £350

Take Note

NotebooksMake a resolution to sketch, write, jot, and draw more this year. These books should get your creative juices flowing as it’s simply stylish from the start!

Left to Right: Nancy and Betty Typewriter Notebook £3.50, Urban Outfitters F***ing Beautiful Notebook £6, Ooh Deer A4 Artemis Notebook £12